10 Principles Of Good Website Design

Usability and the utility, not the visual design, determine the success or failure of a web-site. Since the visitor of the page is the only person who clicks the mouse and therefore decides everything, user-centric design has established as a standard approach for successful and profit-oriented web design. After all, if users can’t use a feature, it might as well not exist.
Usability and the utility, not the visual design, determine the success or failure of a website. Since the visitor of the page is the only person who clicks the mouse and therefore decides everything, user-centric design has become a standard approach for successful and profit-oriented web design. After all, if users can’t use a feature, it might as well not exist.

We aren’t going to discuss the design implementation details (e.g. where the search box should be placed) as it has already been done in a number of articles; instead we focus on the main principles, heuristics and approaches for effective web design — approaches which, used properly, can lead to more sophisticated design decisions and simplify the process of perceiving presented information.

Please notice that you might be interested in the usability-related articles we’ve published before:

Principles of Great Design: Craftsmanship
Design Principles: Visual Perception And The Principles
30 Usability Issues To Be Aware Of
9 Common Usability Mistakes In Web Design
Principles Of Good Website Design And Effective Web Design Guidelines
In order to use the principles properly we first need to understand how users interact with websites, how they think and what are the basic patterns of users’ behavior.

How Do Users Think?
Basically, users’ habits on the Web aren’t that different from customers’ habits in a store. Visitors glance at each new page, scan some of the text, and click on the first link that catches their interest or vaguely resembles the thing they’re looking for. In fact, there are large parts of the page they don’t even look at.

Most users search for something interesting (or useful) and clickable; as soon as some promising candidates are found, users click. If the new page doesn’t meet users’ expectations, the Back button is clicked and the search process is continued.

Users appreciate quality and credibility. If a page provides users with high-quality content, they are willing to compromise the content with advertisements and the design of the site. This is the reason why not-that-well-designed websites with high-quality content gain a lot of traffic over years. Content is more important than the design which supports it.
Users don’t read, they scan. Analyzing a web-page, users search for some fixed points or anchors which would guide them through the content of the page.
Web users are impatient and insist on instant gratification. Very simple principle: If a web-site isn’t able to meet users’ expectations, then designer failed to get his job done properly and the company loses money. The higher is the cognitive load and the less intuitive is the navigation, the more willing are users to leave the web-site and search for alternatives. [JN / DWU]
Users don’t make optimal choices. Users don’t search for the quickest way to find the information they’re looking for. Neither do they scan webpage in a linear fashion, going sequentially from one site section to another one. Instead users satisfice; they choose the first reasonable option. As soon as they find a link that seems like it might lead to the goal, there is a very good chance that it will be immediately clicked. Optimizing is hard, and it takes a long time. Satisficing is more efficient.
Users follow their intuition. In most cases users muddle through instead of reading the information a designer has provided. According to Steve Krug, the basic reason for that is that users don’t care. “If we find something that works, we stick to it. It doesn’t matter to us if we understand how things work, as long as we can use them. If your audience is going to act like you’re designing billboard, then design great billboards.”
Users want to have control. Users want to be able to control their browser and rely on the consistent data presentation throughout the site. E.g. they don’t want new windows popping up unexpectedly and they want to be able to get back with a “Back”-button to the site they’ve been before: therefore it’s a good practice to never open links in new browser windows
1. Don’t Make Users Think
According to Krug’s first law of usability, the web-page should be obvious and self-explanatory. When you’re creating a site, your job is to get rid of the question marks — the decisions users need to make consciously, considering pros, cons and alternatives.

If the navigation and site architecture aren’t intuitive, the number of question marks grows and makes it harder for users to comprehend how the system works and how to get from point A to point B. A clear structure, moderate visual clues and easily recognizable links can help users to find their path to their aim.
Let’s take a look at an example. Beyondis.co.uk claims to be “beyond channels, beyond products, beyond distribution”. What does it mean? Since users tend to explore web-sites according to the “F”-pattern, these three statements would be the first elements users will see on the page once it is loaded.

Although the design itself is simple and intuitive, to understand what the page is about the user needs to search for the answer. This is what an unnecessary question mark is. It’s designer’s task to make sure that the number of question marks is close to 0. The visual explanation is placed on the right hand side. Just exchanging both blocks would increase usability.
ExpressionEngine uses the very same structure like Beyondis, but avoids unnecessary question marks. Furthermore, the slogan becomes functional as users are provided with options to try the service and download the free version.

By reducing cognitive load you make it easier for visitors to grasp the idea behind the system. Once you’ve achieved this, you can communicate why the system is useful and how users can benefit from it. People won’t use your web site if they can’t find their way around it.
2. Don’t Squander Users’ Patience
In every project when you are going to offer your visitors some service or tool, try to keep your user requirements minimal. The less action is required from users to test a service, the more likely a random visitor is to actually try it out. First-time visitors are willing to play with the service, not filling long web forms for an account they might never use in the future. Let users explore the site and discover your services without forcing them into sharing private data. It’s not reasonable to force users to enter an email address to test the feature.

As Ryan Singer — the developer of the 37Signals team — states, users would probably be eager to provide an email address if they were asked for it after they’d seen the feature work, so they had some idea of what they were going to get in return.
Stikkit is a perfect example for a user-friendly service which requires almost nothing from the visitor which is unobtrusive and comforting. And that’s what you want your users to feel on your web site.
Apparently, Mite requires more. However the registration can be done in less than 30 seconds — as the form has horizontal orientation, the user doesn’t even need to scroll the page.

Ideally remove all barriers, don’t require subscriptions or registrations first. A user registration alone is enough of an impediment to user navigation to cut down on incoming traffic.

3. Manage To Focus Users’ Attention
As web-sites provide both static and dynamic content, some aspects of the user interface attract attention more than others do. Obviously, images are more eye-catching than the text — just as the sentences marked as bold are more attractive than plain text.

The human eye is a highly non-linear device, and web-users can instantly recognize edges, patterns and motions. This is why video-based advertisements are extremely annoying and distracting, but from the marketing perspective they perfectly do the job of capturing users’ attention.
Humanized perfectly uses the principle of focus. The only element which is directly visible to the users is the word “free” which works attractive and appealing, but still calm and purely informative. Subtle hints provide users with enough information of how to find more about the “free” product.

Focusing users’ attention to specific areas of the site with a moderate use of visual elements can help your visitors to get from point A to point B without thinking of how it actually is supposed to be done. The less question marks visitors have, the better sense of orientation they have and the more trust they can develop towards the company the site represents. In other words: the less thinking needs to happen behind the scenes, the better is the user experience which is the aim of usability in the first place.

4. Strive For Feature Exposure
Modern web designs are usually criticized due to their approach of guiding users with visually appealing 1-2-3-done-steps, large buttons with visual effects etc. But from the design perspective these elements actually aren’t a bad thing. On the contrary, such guidelines are extremely effective as they lead the visitors through the site content in a very simple and user-friendly way.
Dibusoft combines visual appeal with clear site structure. The site has 9 main navigation options which are visible at the first glance. The choice of colors might be too light, though.

Letting the user see clearly what functions are available is a fundamental principle of successful user interface design. It doesn’t really matter how this is achieved. What matters is that the content is well-understood and visitors feel comfortable with the way they interact with the system.

5. Make Use Of Effective Writing
As the Web is different from print, it’s necessary to adjust the writing style to users’ preferences and browsing habits. Promotional writing won’t be read. Long text blocks without images and keywords marked in bold or italics will be skipped. Exaggerated language will be ignored.

Talk business. Avoid cute or clever names, marketing-induced names, company-specific names, and unfamiliar technical names. For instance, if you describe a service and want users to create an account, “sign up” is better than “start now!” which is again better than “explore our services”.
Eleven2.com gets directly to the point. No cute words, no exaggerated statements. Instead a price: just what visitors are looking for.

An optimal solution for effective writing is to

use short and concise phrases (come to the point as quickly as possible),
use scannable layout (categorize the content, use multiple heading levels, use visual elements and bulleted lists which break the flow of uniform text blocks),
use plain and objective language (a promotion doesn’t need to sound like advertisement; give your users some reasonable and objective reason why they should use your service or stay on your web-site)
6. Strive For Simplicity
The “keep it simple”-principle (KIS) should be the primary goal of site design. Users are rarely on a site to enjoy the design; furthermore, in most cases they are looking for the information despite the design. Strive for simplicity instead of complexity.

From the visitors’ point of view, the best site design is a pure text, without any advertisements or further content blocks matching exactly the query visitors used or the content they’ve been looking for. This is one of the reasons why a user-friendly print-version of web pages is essential for good user experience.
Finch clearly presents the information about the site and gives visitors a choice of options without overcrowding them with unnecessary content.

7. Don’t Be Afraid Of The White Space
Actually it’s really hard to overestimate the importance of white space. Not only does it help to reduce the cognitive load for the visitors, but it makes it possible to perceive the information presented on the screen. When a new visitor approaches a design layout, the first thing he/she tries to do is to scan the page and divide the content area into digestible pieces of information.

Complex structures are harder to read, scan, analyze and work with. If you have the choice between separating two design segments by a visible line or by some whitespace, it’s usually better to use the whitespace solution. Hierarchical structures reduce complexity (Simon’s Law): the better you manage to provide users with a sense of visual hierarchy, the easier your content will be to perceive.
White space is good. Cameron.io uses white space as a primary design element. The result is a well-scannable layout which gives the content a dominating position it deserves.

8. Communicate Effectively With A “Visible Language”
In his papers on effective visual communication, Aaron Marcus states three fundamental principles involved in the use of the so-called “visible language” — the content users see on a screen.

Organize: provide the user with a clear and consistent conceptual structure. Consistency, screen layout, relationships and navigability are important concepts of organization. The same conventions and rules should be applied to all elements.
Economize: do the most with the least amount of cues and visual elements. Four major points to be considered: simplicity, clarity, distinctiveness, and emphasis. Simplicity includes only the elements that are most important for communication. Clarity: all components should be designed so their meaning is not ambiguous. Distinctiveness: the important properties of the necessary elements should be distinguishable. Emphasis: the most important elements should be easily perceived.
Communicate: match the presentation to the capabilities of the user. The user interface must keep in balance legibility, readability, typography, symbolism, multiple views, and color or texture in order to communicate successfully. Use max. 3 typefaces in a maximum of 3 point sizes — a maximum of 18 words or 50-80 characters per line of text.
9. Conventions Are Our Friends
Conventional design of site elements doesn’t result in a boring web site. In fact, conventions are very useful as they reduce the learning curve, the need to figure out how things work. For instance, it would be a usability nightmare if all web-sites had different visual presentation of RSS-feeds. That’s not that different from our regular life where we tend to get used to basic principles of how we organize data (folders) or do shopping (placement of products).

With conventions you can gain users’ confidence, trust, reliability and prove your credibility. Follow users’ expectations — understand what they’re expecting from a site navigation, text structure, search placement etc.

A typical example from usability sessions is to translate the page in Japanese (assuming your web users don’t know Japanese, e.g. with Babelfish) and provide your usability testers with a task to find something in the page of different language. If conventions are well-applied, users will be able to achieve a not-too-specific objective, even if they can’t understand a word of it.

Steve Krug suggests that it’s better to innovate only when you know you really have a better idea, but take advantages of conventions when you don’t.

10. Test Early, Test Often
This so-called TETO-principle should be applied to every web design project as usability tests often provide crucial insights into significant problems and issues related to a given layout.

Test not too late, not too little and not for the wrong reasons. In the latter case it’s necessary to understand that most design decisions are local; that means that you can’t universally answer whether some layout is better than the other one as you need to analyze it from a very specific point of view (considering requirements, stakeholders, budget etc.).

Some important points to keep in mind:

according to Steve Krug, testing one user is 100% better than testing none and testing one user early in the project is better than testing 50 near the end. Accoring to Boehm’s first law, errors are most frequent during requirements and design activities and are the more expensive the later they are removed.
testing is an iterative process. That means that you design something, test it, fix it and then test it again. There might be problems which haven’t been found during the first round as users were practically blocked by other problems.
usability tests always produce useful results. Either you’ll be pointed to the problems you have or you’ll be pointed to the absence of major design flaws which is in both cases a useful insight for your project.
according to Weinberg’s law, a developer is unsuited to test his or her code. This holds for designers as well. After you’ve worked on a site for few weeks, you can’t observe it from a fresh perspective anymore. You know how it is built and therefore you know exactly how it works — you have the wisdom independent testers and visitors of your site wouldn’t have.
Bottom line: if you want a great site, you’ve got to test.

The Ultimate Guide To Website Design

Web design is the process of planning, conceptualizing, and arranging content intended for the Internet. Modern web design goes beyond how things look (aesthetics) to include how things work (functionality). Web design is not limited to websites as it includes other uses such as web apps, mobile apps, and user interface design.

Web design elements
Types of website design
Website design tools
Website design inspiration
Web design elements
When designing a website, it’s imperative to consider both the look and the functionality of the site. Integrating these elements into the design will help maximize the performance of the site, regardless of how performance is measured. For example, did you know that, because of search engine optimization, web design can have a huge impact on your performance in search engines like Google?

Visual elements
Here’s a quick overview of the elements you need to consider in your design to make sure everything looks good!


Written copy

Fundamentally, the look of a website and its words go hand in hand. The two should never really be considered separate. Having your designers and content writers work together, instead of in sequence, can enable a more powerful design.

When designing a website, it’s imperative to choose easy-to-read font pairings that complement the design. Tools like Canva’s Font Combinator can help you find the perfect match for your font. Web design tools like PageCloud even include numerous font pairings within their app.

Colors are one of the most important elements to consider when designing a website. Keep in mind that there are a lot of misconceptions about the psychology of color. When choosing colors for your site, it’s important to focus on aligning your colors with your brand and the message you are trying to convey.


How you decide to arrange your content will have a dramatic impact on both the appearance and functionality of your site. Although there aren’t any specific rules when it comes to website layouts, there are definitely some principles you should follow. If you don’t know how to write code, it becomes essential to understand the limitations of different website design tools so you don’t get stuck halfway through your design.



The use of graphical elements in web design has really taken off over the past few years. Combining beautiful colors and shapes can be used to accomplish many things, such as directing the attention of your site visitors. The biggest challenge with this trend are the complications that arise when looking to implement the design without having to rely on code.

There is a space that exists between every element within your design: the images, the paragraphs, the lines… even the letters have spacing! As a rule of thumb, having too much space is better than having things crammed together. The concept of whitespace is definitely top of mind with modern web designers.
Images & Icons

Amazing designs can communicate a lot of information in just a few seconds. One of the ways to accomplish this is through the use of powerful images and icons. A quick Google search for stock images or icons will produce thousands of options. To help simplify your search, here are a few of our favorites:

Free images and icons

Premium images and icons

Shutterstock (Getty)

Videos are an increasing trend amongst web designers. When used properly, they can help your website visitors experience something that simply can’t be described with words or images. One thing to keep in mind is that eye-catching videos can be distracting and should never compete with your content.
Functional elements

Navigation is one of the main components that determines if your website actually “works”. Depending on the audience, your nav can serve multiple purposes. It helps first time visitors discover what you have to offer while guiding returning visitors to specific sections within your site. In both cases, there are a few best practices you’ll want to follow.



No one likes slow websites. Regardless of how nice your design is, if it doesn’t load within a reasonable time, it will not perform in search, and it will not accomplish your goals. Although the top site builders typically compress your content to maximize load times, there are no guarantees; do your homework to ensure the tool you choose provides optimum performance.

Related: Google’s Page Speed Test



There are tons of web animation techniques that can help your design accomplish a wide range of tasks, from grabbing a user’s attention to giving feedback on certain interactions with content like buttons or forms. If you’re new to web design, we’d recommend sticking to simple animations at first. Complex animations typically require developer intervention.
User interactions

Your site visitors have multiple ways of interacting with your site depending on their device (scrolling, clicking, typing). The best designs always simplify these interactions giving the user the impression they are in complete control. Here are just a few examples:

Never auto-play audio
Never underline text unless it’s clickable
Make forms mobile-friendly
Avoid pop ups
Avoid scrolljacking
Site structure

A website’s structure plays an important role in both user experience and SEO. If people are getting lost navigating through your site, chances are, crawlers will too. Although there are some free sitemap builders available online, for small sites sometimes the best approach is to lay out your pages on a whiteboard or on a piece of paper.
Cross-browser & cross-device compatibility

A great design will look good on all devices and browsers (including Internet Explorer). If you’re building your site from scratch, we’d recommend using a cross browser testing tool to make this tedious process faster and more efficient. On the other hand, if you’re using a website building platform, the cross browser testing is typically taken care of by the company’s development team, which lets you focus on the design.

Types of website design
Although you might come across articles online that talk about a whole bunch of website design styles (fixed, static, fluid, etc), in today’s mobile first world, there are only two ways to properly design a website: adaptive and responsive websites.

The best part is that with modern design tools, you don’t need to know how to code to build out stunning websites that look great on all devices.

Understanding the pros and cons of adaptive and responsive websites will help you determine what’s best for you.

Adaptive websites
Adaptive web design uses two or more versions of a website that are customized for different screen sizes. Adaptive websites can be split in two main categories based upon how the site detects what “version” needs to be displayed.

Adapts based on device type

When your browser (aka client) connects to a website, the HTTP request will include a field called “user-agent” that informs the server about the type of device attempting to view the page.

Basically, this means the site knows what version to display (ex: desktop or mobile). The only problem with this approach is that if you shrink the browser window on a desktop, the page will not adapt because it continues to show the full “desktop version”.

Adapts based on browser width

Instead of using the “user-agent”, the website uses media-queries and breakpoints to switch between versions. So instead of having a desktop, tablet, and mobile versions, you’d have 1080px, 768px, and 480px width versions. On top of offering more flexibility when designing, this approach offers a more “responsive” look when changing the size of your browser on a large screen.

WYSIWYG editing (What you see is what you get)
Custom designs are faster and easier to build without code
Cross-browser and cross-device compatibility
Fast-loading pages

Websites that use “device type” can look broken when viewed in a small browser window on a desktop
Limitations on certain effects that only responsive sites can accomplish

Responsive websites
Responsive websites use a combination of flexible grids (based on percentages) with breakpoints (using media queries) to create a custom look at every screen size. Unlike adaptive sites that adapt only when they hit a breakpoint, responsive websites are constantly changing according to the screen size.

Great experience at every screen size, regardless of the device typeResponsive website builders are typically rigid which makes the design hard to “break”Tons of available templates to start from


Requires extensive design and testing to ensure quality (when starting from scratch)Without accessing the code, custom designs can be challenging

Note: Adaptive websites can contain responsive elements. For example, image galleries can be built to be fully responsive while the rest of the site is adaptive.

Website design tools
There are two main ways to design a website: using a desktop app or using a website builder. The tool you decide to use will vary greatly based upon your team size, your budget, the type of site, and its technical requirements.

Desktop apps
The most popular desktop apps for designing a website are Photoshop and Sketch. This process requires designers to build out a design before sending it to a development team to convert the design to code.

Typically, this is the de facto standard for large or complex websites because it allows the designer to focus on the look and feel while transferring all the technical challenges to the dev team.

Unfortunately, this process can be expensive and time-consuming as multiple resources and specific skills are involved.

To avoid involving a developer, it may be beneficial to use a website builder to design a website with fewer technical requirements.

Related: Sketch vs. Photoshop: Is It Time To Switch From Photoshop To Sketch?

Website builders
There are several website building options on the market today. Not all of them can be considered “web design tools” as editing limitations can make it very difficult to create something custom without having to rely on code.

For example, although WordPress is the most used website platform, it’s not very popular with visual designers. Typically, it is used by developers who implement designs.

As mentioned above, there are only two types of web design: adaptive and responsive. Let’s take a quick look at the most popular web design tools based on the type of code they produce.

Adaptive websites

Wix and PageCloud are arguably the two best visual website builders on the market today. Because they use an adaptive approach, their drag and drop and WYSIWYG capabilities are second to none. This means you can build just about anything without having to write a single line of code.

Wix has been around since 2006 and has since developed a wide range of features and templates to suit just about every business need. Today, it’s considered as one of the easiest tools to use for beginners.

On the other hand, PageCloud was founded in 2014 and its revolutionary technology allowed designers and developers to collaborate in a visual editing experience like no other. Today, it’s considered among the most easily customizable website builders.

Although there is no distinct winner in this category, here are a few things to keep in mind:

If you’re looking for the most customizable experience, choose PageCloud.If you’re looking for something really easy and don’t have a lot of design experience, choose Wix.If you’re looking to work with a developer, choose PageCloud.If you’re looking to work with lots of templates, choose Wix.If you like shortcuts and the experience found in desktop publishing apps, choose PageCloud.

As both platforms offer free trials, we’d recommend trying them both before deciding.

Responsive websites

Creating a fluid responsive website is hard. Despite the fact that tools like Squarespace produce responsive sites, the editing experience uses grids and boxes that makes building unique designs close to impossible without having to code extensively.

This is where the more complex web design tools come in.

Once again, there are a lot of competitors in the space, but two of the leaders are Webflow and Froont.

Here are a few of the pros and cons to consider when looking to adopt one of these tools:


Ability to create custom responsive sites without having to write codeUnmatched control over every element on the pageAbility to export code to host elsewhere


Complex tools with steep learning curvesSlower design process that adaptive website builders

Web design inspiration
Every designer looks for inspiration somewhere. Here are some of the best spots where web designers go to get your creative juices flowing:

Site Inspire
Best Website Gallery
Webdesign Inspiration

Note: Keep in mind that some of the highly curated designs you’ll find on these sites are either mockups (images made in a tool like Photoshop) or sites that got implemented by a developer. If you’re trying to copy these sites, remember that complex animations or effects can be hard to recreate without code.


What is Web Design?

Web design refers to the design of websites that are displayed on the internet. It usually refers to the user experience aspects of website development rather than software development. Web design used to be focused on designing websites for desktop browsers; however, since the mid-2010s, design for mobile and tablet browsers has become ever-increasingly important.

A web designer works on the appearance, layout, and, in some cases, content of a website. Appearance, for instance, relates to the colors, font, and images used. Layout refers to how information is structured and categorized. A good web design is easy to use, aesthetically pleasing, and suits the user group and brand of the website. Many webpages are designed with a focus on simplicity, so that no extraneous information and functionality that might distract or confuse users appears. As the keystone of a web designer’s output is a site that wins and fosters the trust of the target audience, removing as many potential points of user frustration as possible is a critical consideration.

Two of the most common methods for designing websites that work well both on desktop and mobile are responsive and adaptive design. In responsive design, content moves dynamically depending on screen size; in adaptive design, the website content is fixed in layout sizes that match common screen sizes. Preserving a layout that is as consistent as possible between devices is crucial to maintaining user trust and engagement. As responsive design can present difficulties in this regard, designers must be careful in relinquishing control of how their work will appear. If they are responsible for the content as well, while they may need to broaden their skillset, they will enjoy having the advantage of full control of the finished product.

WordPress Web Design Virtual Assistant

Website Design & Redesign Services

Every web design project is unique and the time it takes is based on your specific website requirements and how much of your content you have ready to hand off to me.

If you’re ready to begin the process of creating a new WordPress website or redesign your existing website, I’m here to help you make it happen.

You’ll receive a website that is custom built for you and I’ll answer any questions you have along the way.

What You Can Expect From Working With Me

We’ll start with a web design consultation to discuss what your requirements are for your site and what success looks like. Your website will be custom designed and built to meet specific needs. As we proceed with your web design project, we’ll communicate regularly to make sure those requirements are being met.

It’s okay if you’re unsure as to everything you need right away. There are many options to choose from and I can help you make those decisions. I’ll answer all of your questions as you have them and make recommendations based on my years of experience with WordPress and web design.

Communication is so important with any relationship and this one’s no different. You can email me 24/7 with any questions, comments, and feedback on your web design project. You can also schedule a client call with me at your convenience and as often as you like. As I work on your website, you’ll receive regular communication from me.

You’ll receive a quality website that is created to meet your needs. Your site will be mobile responsive, which is extremely important for many reasons. It will be ready for SEO, Google Analytics integration and linked to your social media profiles.

64 Web Development & Design Jobs for Virtual Assistants

As an online business owner without sufficient coding knowledge and experience, you may think it’s enough to buy an outstanding theme, do your best to customize it and your business website is ready to be launched.

Well, developing, designing and maintaining a website involves far more than that.

web design process
Photo by: WebAlive

Every serious, talented Web Designer or Developer or anyone else doing this type of work needs to have a thorough understanding of:

  • HTML, CSS, JavaScript or any other programming language(s)
  • compatibility between various devices and web browsers
  • user interface (UI)
  • web security principles
  • latest software packages and technologies and much more.
steve jobs
Photo by: Despreneur

Obviously, there are tons of small, repetitive but serious and significant tasks that need to be completed professionally so that your website is running smoothly.

If you don’t want to deal with all those daily tasks, are short of time, or even haven’t got a clue how to perform them, there’s a simple solution.


Let an expert handle all those complicated but vital tasks for your business.

Don’t have enough cash for a professional in-house Web Developer or Designer? No worries!

Communicating with your Designers cost-effectively will save you money.

Even better:

You can hire a qualified Virtual Assistant with solid knowledge of web development and design, as well as enough practical coding experience and know-how.

Learn how to become a successful Virtual Assistant. Get your free cheat sheet.

Here are some of the technical responsibilities a trustworthy well versed Virtual Assistant with web development and design skills can successfully handle for you. Most of them are tasks typically performed in WordPress.

  1. Recommending and reserving a domain name
  2. Helping you choose a website hosting domain based on your needs and requirements
  3. Purchasing a web hosting plan for you
  4. Developing and supporting WordPress (PHP) websites
  5. Creating web pages
  6. Updating web pages
  7. Creating a website sitemap (including all sections and pages)
  8. Creating or moving a website database from the testing or staging server to the production one
  9. Creating user accounts
  10. Updating WordPress and other platforms
  11. Installing themes
  12. Selecting and customizing themes
  13. Updating themes
  14. Installing plugins
  15. Updating plugins
  16. Modifying and redesigning your existing website
  17. Making mockups
  18. Building and designing landing pages for websites to convert visitors into customers
  19. Setting up manual website backups on a regular basis (daily, weekly or monthly)
  20. Ensuring all backups are running
  21. Doing keyword research
  22. Setting up and managing blogs (in WordPress mostly)
  23. Researching blog posts
  24. Collecting content from writers and organizing it
  25. Double-checking website content, requesting and managing revisions and modifications
  26. Uploading and drafting blog posts
  27. Scheduling blog posts and managing editorial calendar
  28. Publishing blog posts on blogs
  29. Moderating comments on blogs
  30. Updating blogs
  31. Generating, editing or formatting website/blog traffic reports
  32. Uploading and embedding videos to websites
  33. Uploading and embedding images to websites
  34. Optimizing images
  35. Uploading any types of digital files to websites
  36. Implementing various graphics and visuals into a website (e.g. a Google map on your contact page)
  37. Making sure all the content and visuals on the website are either original work or properly attributed
  38. Ensuring all the metadata are original
  39. Designing, creating and uploading ebooks
  40. Header and logo design
  41. Creating page URLs
  42. Researching web design trends and staying updated
  43. Troubleshooting your website
  44. Testing websites and apps for mistakes and problems
  45. Improving your website functionality, responsiveness and pages’ load speed
  46. Making your website mobile-friendly
  47. Fixing various other errors and solving technical issues that may occur when running a website
  48. Providing technical support to your clients or customers
  49. Doing or assisting with SEO work
  50. Showcasing your products and special offers in the sticky sidebars
  51. Ensure appropriate interlinking throughout a website (among related inbound pages, as well as including outbound links to credible sources)
  52. Making sure that all website links work
  53. Fixing dead links
  54. Creating redirects
  55. Setting up and optimizing autoresponders
  56. CRM integration
  57. Social media integration
  58. Integrating payment gateway
  59. Installing an email ticketing system like ZenDesk
  60. Providing support and making sure the ticketing system works smoothly
  61. Integrating and maintaining MailChimp and other necessary automation tools for business growth
  62. Implementing appropriate security principles to websites (especially eCommerce platforms)
  63. Handle the coding
  64. Provide basic/general or more specialist training to other team members in the field of web development and design

Having seen what a professional Web Dev/Designer VA can do for you, wouldn’t it put you at ease to delegate all the tedious website maintenance and admin work to them while you’re squeezing more hours out of each day to spend them on your business development instead of some technical tasks?

You already have enough challenges without having to take care of your website maintenance, right?

Still, your website is a critical component of your online business where you’re showcasing your products or services, so neglecting it is NOT an option at all.

An eye-catching, highly responsive, user-friendly and reliable website is an absolute MUST for your online brand credibility and business success.